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B2B Content Creation

Don't have a white paper or eBook you can promote? Use our lead gen services and we'll write one for you, at no additional cost

Why is long-form B2B content necessary for lead generation?

We'll create long-form content such as white papers and eBooks for you, included in the CPL pricing. Use them in B2B content syndication campaigns or any other way you want.

Establish expertise

Showcase your knowledge and expertise in your industry. By providing in-depth information and insights, you can position your company as thought leaders, gaining the trust, respect, and attention of potential buyers.

Address complex topics

B2B transactions often involve intricate and technical concepts. Long-form content allows businesses to delve into complex topics and provide detailed explanations, helping potential leads understand the nuances and value of their products or services.

Support the buyer's journey

Long-form content enables businesses to address various stages of the buyer's journey, from awareness to consideration and decision-making. By providing comprehensive information, businesses can guide leads through the sales funnel, nurturing them at each stage

SEO benefits

Long-form content tends to perform better in search engine optimization (SEO) efforts. Search engines often favor longer, more comprehensive content when determining search rankings.

Lead qualification

Since long-form content requires more time and effort to consume, it naturally attracts leads who are genuinely interested in the topic and willing to invest their time. This helps businesses identify and prioritize leads who are more likely to convert into customers.

Social sharing and engagement

Long-form content is more likely to be shared and engaged with on social media platforms. This can lead to increased brand exposure and the generation of qualified B2B leads through social media channels.

How it Works

1. Give us some guidance on what to write about

Get us started with the hot button issues in your industry and what you think your target buyers want to learn about. We'll do some research on the topics and suggest what to write about.

2. Decide on quantity and frequency

We can write one long-form piece of content for you per campaign you run (for example, a campaign may be 250 leads in 30 days).

3. Review final draft for approval and revisions

We'll show you a fully designed version of the content for your review and approval. There are no limits to the amount of revisions. We want to get this right for you.

Ready to learn more about leveraging influencers for lead generation?
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‍Let's begin a discussion and see if there's a fit.

Partnering with influencers is emerging as the best way to add hundreds of high quality leads to your pipeline in days, not weeks or months.

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